Case Studies: Metaverse Banking

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The client

SAMA, the Saudi Arabian Monetary Authority, is the central bank of Saudi Arabia.

Industry

FinTech - Future of Banking

My role

In this PoC, my sole role was to ideate and develop a prototype that showcased the potential of the Extended Reality Design. My goal was to deliver a user-centered design solution that exceeded expectations and enhanced the overall user expereince.

Project length

3 Months

Tools used

  • Mural - Brainstorming
  • XD - Storyboard
  • Sketchfab - VR concept design
  • 3Ds Max -3D design
  • Keyshot - Material & Render
  • KeyVR - VR Prototype
  • Aframe.io - Web VR
  • Oculus Quest 2 - VR Headset

About the project

Today, without a digital presence, there is no successful trade or service in the digital age. The next revolutionary disruption will be caused by the Metaverse. So, this project "Future of Banking in Metaverse" aims to explore the potential of virtual reality (VR) and augmented reality (AR) technologies in revolutionizing the banking experience. Through immersive and interactive interfaces, the UX/UI design focuses on creating engaging and intuitive banking applications that leverage VR/AR capabilities. The goal is to provide users with personalized and immersive banking experiences.

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Design Process

I used Double Daimond design preocess for this PoC. It provides a structured framework to ensure a user-centered and iterative approach to the design of the VR/AR app POC for the future of banking.

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Discover:
  • Research: Conduct comprehensive research on user needs, expectations, and challenges in traditional banking interfaces. Explore VR/AR technology trends and best practices in the finance industry.
  • User Interviews: Conduct user interviews to gain insights into user behaviors, pain points, and expectations in the banking experience.
  • Market Analysis: Analyze the market landscape to identify potential opportunities and competitive advantages for VR/AR banking solutions.

    • Define:
    • User Personas: Create user personas that represent the target audience for the VR/AR app. Define their characteristics, motivations, and goals to inform design decisions.
    • User Journey Mapping: Map out the user journey, identifying touchpoints where VR/AR technology can enhance the banking experience.
    • Define Design Objectives: Establish clear design objectives and goals for the VR/AR app POC, aligned with user needs and business objectives.

      • Develop:
      • Information Architecture: Create a logical and intuitive information architecture for the VR/AR app, outlining the structure and organization of content and features.
      • Wireframing: Develop low-fidelity wireframes to visualize the layout and interaction flow of the VR/AR app, focusing on key features and user pathways.
      • Visual Design: Apply visual design elements to the wireframes, considering color schemes, and typography that align with the brand identity and enhance the immersive experience.

        • Deliver:
        • Prototyping: Build interactive prototypes, allowing users to interact with the virtual banking environment and test key functionalities.
        • User Testing: Conduct user testing sessions with representative users to gather feedback on the VR/AR app POC.
        • Iteration and Refinement: Analyze user testing results and iterate on the design based on the feedback received.
        • Collaboration with Development Team: Collaborate closely with the development team to ensure the successful implementation of the VR/AR app POC. Provide design assets, specifications, and support during the development process.


Results

The case study on the Future of Banking in VR/AR App POC Design has yielded exceptional results. By leveraging immersive technologies, we successfully enhanced user engagement, accessibility, and the overall banking experience. Users were captivated by the immersive and interactive nature of the VR/AR app, resulting in increased satisfaction and deeper connections with their financial services. The design delivered an intuitive user experience, allowing users to effortlessly navigate the virtual banking environment and perform transactions. Positive user feedback validated the effectiveness and appeal of our VR/AR app POC design, showcasing its potential to revolutionize the future of banking.


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Client's Review

We are delighted with the Futuristic Banking concept design for VR and AR. The design has completely transformed the way we envision banking in the future. The seamless integration of virtual and augmented reality technologies has created an immersive and interactive banking experience like never before. The futuristic design not only demonstrates our commitment to pushing the boundaries of technology but also showcases our brand's forward-thinking mindset. We are confident that this pioneering concept will revolutionize the industry and elevate our banking services to new heights.



Lesson Learned

Through the Futuristic Banking concept design for VR and AR, I have gained invaluable knowledge and experience. This project has taught me the intricacies of integrating virtual and augmented reality technologies into the banking sector, and the unique challenges and opportunities they present. I have honed my skills in designing immersive and interactive user experiences, ensuring a seamless transition between the virtual and real-world elements. Additionally, I have deepened my understanding of emerging technologies and their potential to revolutionize the way customers engage with financial services. This project has not only expanded my technical expertise but also fostered my creativity and ability to think outside the box. Overall, the learnings from this Futuristic Banking concept design for VR and AR have equipped me with a solid foundation for creating innovative and impactful user experiences in the future.



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